Scalextric® and Basi S.A. Create a textile collection inspirted by the popular car game brandScalextric® and By Basi, Armand Basi’s youth line have reached an agreement to create a textile collection for both men and women with designs inspired by the famous car game brand. The collection is to be launched onto the market in December. The agreement between Tecnitoys Juguetes S.A, a leader in the manufacture of slot products, and Basi S.A. to launch a spring-summer men’s and women’s textile collection, is the first partnership between these two companies. Both of them have stated their interest in continuing to work together on future projects of different kinds. “We hope that this first collection leads to other joint projects with more products”, says Chisco García, Director of Armand Basi. “Scalextric® is a big name and a global brand for its fans. That is why we are thinking of gradually opening our doors to new products”, states Sergio Pastor, CEO of Tecnitoys/Scalextric, when commenting on the joint action with Armand Basi. |